Collecting document complete or fully rendered times requires a full browser. Additionally, document complete and fully rendered times depend almost as much on the capabilities of the browser loading the page as they do on the design, structure, and content of the website. Using TTFB to determine the “performance” or “speed” could perhaps be explainable by the increased time and effort required to capture such data from the Google crawler. We suspect over time, though, that page rendering time will also factor into rankings due to the high indication of the importance of user experience. Large image files can significantly slow down a website’s load time, negatively affecting user experience and search rankings.

Submit a Sitemap to Google Search Console

Mobile-friendly sites provide a good user experience by using a responsive design that adjusts the content so that it looks good on every screen size. There are 200+ SEO ranking factors that help search engines determine which sites should show in search results and how they should rank. SEO Anomaly If you want your site to claim the top spots on SERPs (search engine results pages), you need to optimize your online presence to cater to these factors.

#31 – Size Of Content Update

• To assume that there is some magical number of words you must use (or even worse, that the more words you use, the better rankings you’ll get) would be a big misunderstanding of the concept.
• The more people click on your page in search results, the more Google will consider your content as relevant for a particular search query.
• What was once so important to rankings now plays a much smaller role.
• Every two years, Moz surveys the opinions of dozens of the world’s brightest search marketers and runs correlation studies to better understand the workings of search engine algorithms.

Website security is one of the trust factors and directly impacts your SERP rankings. Google trusts sites with a valid SSL certificate more than those that don’t. You need to improve your overall SEO performance, especially strengthen your backlink profile, to increase your authority. The best way to do that is to use a detailed SEO checklist that covers all aspects of SEO. Luckily for you, we have already created an ultimate SEO checklist that you can simply download and start using.

How Google determines local ranking

In their quest to provide searchers with the best answers to their queries, search engines like Google parse your website’s content to determine its quality. On-page SEO optimizes internal website elements such as content and meta tags, while off-page SEO focuses on external factors like backlinks and online reputation management. This involves enhancing various on-page elements, such as content, meta tags, headings, images, internal links, and the overall user experience.

Using these tags correctly boosts SEO by emphasizing keywords and improving user readability. A proper structure also aids in better search rankings and user engagement. The goal is to attract organic traffic by making content friendly for users and search engines. In contrast, links unrelated to your content or niche don’t offer value. Also, irrelevant or spammy backlinks will harm your rankings and organic traffic.